Value first
We don't start with technology, but with the question where the value is for you: time to win back, quality to raise, risk to remove or growth that's stuck.
Cases · Proof
What's already running
No brochure promises: these are processes running today at real companies — in logistics, e-commerce and recruitment. For several we dive deeper into the mechanics; click through for the full case.
How we approach it
Understand first
We map your processes and your customers' needs in context — strategy, service and all dependencies. So we build something that supports your operation instead of disrupting it.
Test live, fast
We build small and often go live with a first working version within a week. Reality teaches you more than a plan — then we expand, step by step.
And our team? It plays two roles. Sometimes as a smart interim step: we deliberately have one step done by a team member to go live fast — automation follows. Sometimes as a lasting part of the solution: where systems don't allow an integration, or where a human eye makes the difference.
Ten examples from practice
From three environments: international freight forwarder Cargocare Netherlands, our own webshop Wijn met een Boodschap, and staffing agency JimJobs in horticulture.
Recruitment · JimJobs
From raw CV to client-ready profile
Incoming CVs — often incomplete or in broken English — are automatically converted into a professional, anonymised candidate profile in JimJobs house style.
AI + human: the conversion is automatic and takes seconds; the recruiter checks, completes and presents.
The recruiter starts the day presenting candidates instead of retyping CVs.
See the full case with the tool from the insideLogistics · Cargocare Netherlands
From rate request to booked order
The whole cycle automated: request rates from agents, process and follow up, a human approves the price, and the customer books in one click in the email — after which the order goes to the supplier automatically.
AI + human: AI runs the cycle — requesting, processing, creating the order and pushing it on; the human approves the price before anything goes out.
A sharp rate to the customer faster, and no order left waiting.
See the full workflow from the insideE-commerce · our own webshop
New wines, entered overnight
New products go in as a bare line in the evening; overnight they are built out completely — copy, imagery, findability, metadata — and by morning they're ready for review.
AI + human: AI writes and builds; our team does the graphic work and the critical marketing review before anything goes live.
A webshop that is further ahead every morning than the night before.
See the full caseE-commerce · our own webshop
Advertising with a built-in strategist
Campaigns are analysed automatically every week, with a deeper audit monthly: what works, what wastes, what deserves budget. Proposals arrive ready-made and substantiated.
AI + human: AI analyses and proposes; the entrepreneur decides what happens.
Ad budget that gets a critical look every single week.
See the full caseE-commerce · our own webshop
Personal customer emails, human at the button
For regular customers, AI drafts personal one-to-one emails, in the shop's own tone and with relevant recommendations. Sending only happens after human approval — never automatically.
AI + human: AI writes the draft, a human approves and sends. Built that way on purpose.
Personal contact that scales without becoming impersonal.
See the full caseLogistics · Cargocare Netherlands
Shipment files without retyping
A shared inbox full of updates from agents and carriers is read automatically; files and task lists are updated and monitored daily.
AI + human: the logistics system doesn't allow a full integration — so one of our team members runs the exports early in the morning, after which AI processes them into the task workflows.
Hours of manual work per day down to minutes of review.
See the full caseLogistics · Cargocare Netherlands
Invoices matched to the file automatically
Every purchase invoice is automatically placed next to the expected file costs. If amount and file match, it's done; if something deviates, a task lands with the right person.
AI + human: the comparison is automatic; the decision on discrepancies stays human.
No invoice passes unchecked anymore.
Logistics · Cargocare Netherlands
Deadlines that watch themselves
Approaching departure and arrival dates colour automatically in the overview and queue a task with the owner — including rolling over weekends and holidays.
AI + human: the system signals, the team handles exceptions before the client notices anything.
Nothing falls through the cracks anymore.
E-commerce · our own webshop
Quality monitoring that runs every day
Hundreds of product pages are checked automatically every day: is the content right, is the findability right, is everything where it should be. Every deviation is flagged and fixed.
AI + human: the checking is automatic; structural improvements are made by the team.
Mistakes get found before a customer sees them.
E-commerce · our own webshop
Promotions with self-healing stock
Discount promotions check themselves: every night the promotion is verified against actual stock and adjusted automatically.
AI + human: the reconciliation is fully automatic; the team guards the whole.
No promotion quietly breaks because stock changed.
Which of these do you recognise?
Every case above started with a single process. Tell us which process you'd most like to hand over — you'll get a personal reply from Koen within one working day.